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WebsiteBiz Selected as One of the First to Offer "Panama" - Yahoo's Next Generation Search Advertising Platform
CHARLOTTE - Internet marketing agency WebsiteBiz has been selected in one of the first waves nationally to migrate clients to Yahoo's next generation search advertising platform known as Panama.
"Yahoo's new system offers advertisers performance improvement including advanced geo-targeting, enhanced forecasting capabilities, and more sophisticated campaign controls," says Eric Dudley, founder and president of WebsiteBiz. "As one of the first agencies in the U.S. to participate in the rollout, WebsiteBiz clients will gain a competitive edge in their search advertising."
WebsiteBiz delivers results-driven online marketing campaigns designed to acquire new customers, generate revenue, build brand and enhance customer relationships. By analyzing and understanding online audience behavior, aligning campaign tactics with specific business goals and employing a continual improvement methodology, WebsiteBiz maximizes clients' return on their online marketing investment.
Founded in 1997, WebsiteBiz is a privately held company headquartered in Charlotte, North Carolina. Core competencies include creating integrated online marketing plans, natural search engine optimization, paid search marketing, online media buying, permission based email marketing, Web effectiveness, Web analytics, and more.
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